Brand Ambassador Program

We are looking for passionate cyclists to join our team as Brand Ambassadors. We want to partner with enthusiastic, adventurous and bold individuals who want to share their passion with Darefore community.
Darefore empowers athletes to excel with confidence and control. Our mission is to revolutionize cycling training through innovative tools that elevate performance and optimize cycling position, fostering smarter, more efficient training for every cyclist.

By using our position sensor alongside the tech suite which includes an app and an online training platform (Darefore Hub) you can monitor, correct, and analyze your cycling position in real-time, offering valuable insights to elevate your performance. Read more .

rider with darefore app


  • Die-hard cyclist/triathlete: You breathe, eat, and sleep cycling. You’re constantly striving to improve your performance and technique.
  • Social media savvy: You have an engaged following on platforms like Strava, Instagram, and YouTube.
  • Tech-forward: You are comfortable using cycling apps and gadgets, and understand the value that Darefore technology brings to cyclists.
  • Credibility and influence: You have a strong reputation in the cycling community and can influence your followers.
  • Enthusiastic and engaging: You can communicate your passion for cycling and Darefore products in a clear and captivating way.
  • Long-term Partnership: We are seeking brand ambassadors for ongoing collaboration.


  • Become part of a passionate cycling community: Collaborate with other Darefore ambassadors and cycling enthusiasts.
  • Make a difference: Help cyclists of all levels achieve their performance goals.
  • Equip yourself with the latest technology: Receive free Darefore products (sensor, mobile app access, training platform subscription, Darefore apparel) and enjoy exclusive discounts for your personal use.
  • Get recognized: Be featured on Darefore’s social media channels and website, gaining exposure to a wider audience.
  • Monetize your passion: Earn commissions on sales generated through your unique referral code. (Details on commission structure provided upon acceptance.)
  • Early access to new products: Be among the first to try out and provide feedback on new Darefore innovations.
  • VIP experiences: Get exclusive invitations to events, product launches, and Darefore behind-the-scenes tours.
  • Co-create with us: Potential opportunities to collaborate on content creation and product development.


  • Interested candidates should submit a resume or bio, along with links to their social media profiles and a brief statement explaining why they believe would be the perfect Darefore Brand Ambassador.
  • Shortlisted candidates will be contacted for an interview to discuss their cycling background, social media presence, and brand alignment.
  • Compensation details (commission structure, stipend amounts) will be provided to qualified candidates upon acceptance to the program.

Would you DARE to go forward into a bolder, more adventurous future with us? Click the APPLY link below and fill out the form to join the Darefore team!

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